CAMILLA ELPHICK IS A YOUNG BRITISH SHOE DESIGNER, WHOSE FEMININE YET PLAYFUL DESIGNS HAVE GARNERED CRITICAL ACCLAIM IN JUST THREE SEASONS.
Camilla has worked under designers including Nicholas Kirkwood, Sophia Webster, Donna Karan, Paul Andrew and Charlotte Olympia. She attended Parsons, New York, and Cordwainers in London, and her graduate shoe collection, ‘So Bad It’s Good’ gained widespread attention from fashion editors with the ‘Pez’ shoe, prompting her to launch her eponymous label for SS15.
Handmade in Italy, Camilla’s designs are defined by a luxury yet playful aesthetic and focus on premium, ethically sourced materials and bespoke prints. Her signature 'Silver Lining' boots are fast becoming a staple, seen on every show-goer.
The Camilla Elphick woman is discerning, feminine and playful, exemplified by fans of brand such as Alexa Chung, Leandra Medine, Pandora Sykes, Ella Eyre, Ellie Bamber, Amber Le Bon, Leaf Greener, Dree Hemingway, Kendal Jenner and Chloe Moretz.
It was Camilla’s long-standing passion for shoes and firm belief that good shoes make a lasting first impression that prompted her to launch her namesake label. Camilla cites New York as a key source of inspiration. It was there she designed her first shoe, while she was studying at Parsons and living in an eclectic East Village apartment owned by Girls’ Jemima Kirke.
The AW16 collection, Babes in London, is quintessentially British. Taking the name of Steven Meisel and Isabella Blow's iconic shoot, it's inspired by town and country alike. First, enter an English garden filled with trailing roses with the Coming Up Roses sandal - featuring appliquéd blooms - and the laser-cut floral English Garden shoe. Observe the countryside creatures; the charming Country Cat boot, the glittering bugs adorning the Don't Bug Me sandal, and the Fox and Hound - new characters in the enduring Camilla Elphick x Pez collection.
Then take a horse ride through the picturesque Peak District, noting the collections equestrian-inspired styles. There's Horse Play, a harness-inspired ankle boot and the Saddle Up sandal, defined by a whip-like tassel. Finally travel to the Scottish Highland, where tartan-rich styles abound; favourites include new checkered versions of the Zip Me Up and Chelsea Girl boots.
The collections are stocked by international retailers including Selfridges, Style.com, Luisa Via Roma, Harvey Nichols HK, Level Shoe District, Printemps and Avenue32.com.
Camilla Elphick has won several accolades, including the Walpole Brand of Tomorrow Award 2017, the Boden Future British x British Fashion Council award and also the Butterfly Mark powered by Positive Luxury in recognition to the brands commitment to social and environmental sustainability.