Camilla Elphick is an award-winning and fast-growing luxury shoe brand that was established in 2014 by Camilla Elphick in London with a creative team.
The brand strategy begins and ends with a desirable product. Handmade in Italy, Camilla’s designs are defined by a luxury yet playful aesthetic and focus on premium, ethically sourced materials and bespoke prints. The brand's signature ‘Silver Lining’ boots have become a favourite among fashion influencers.
The Camilla Elphick woman is discerning, feminine and playful, exemplified by fans of the brand such as Alexa Chung, Leandra Medine, Ellie Goulding, Pandora Sykes, Miley Cyrus, Sienna Miller, Ella Eyre, Ellie Bamber, Amber Le Bon, Kendal Jenner, Chloe Moretz and Solange Knowles.
The business has been built around Camilla’s long-standing passion for shoes and firm belief that good shoes make a lasting first impression. Camilla cites New York as a key source of inspiration. It was there that she designed her first shoe, while she was studying at Parsons and living in the vibrant East Village.
The Camilla Elphick studio is based in London, and the brand has achieved rapid growth and gained global distribution with key stockists including Selfridges, Antonia, Harvey Nichols HK, Level Shoe District, Printemps and Avenue32.com. It's strategic aim is to build the brand worldwide and focus it's direct-to-consumer channel it's online store.